Discover The Defining Difference and Start Living The Life Of Your Dreams

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If desire was all it took, we’d all be living a life full of purpose, passion, balance, happiness, and financial prosperity, because honestly, who doesn’t want that? And yet, when you look around, chances are you see a world filled with people pursuing lives that fall way short of this ideal. So what stands between what you want and the ability to actually achieve it?

My personal and professional success has come from what I call, The Defining Difference.

What is the Defining Difference?

The Defining Difference is a personal success approach that helps people master the power of intentional choice to create desired changes in their own lives. Let me give you an example. I had an amazing opportunity to emcee a 3-day training event in Las Vegas.  I had been traveling quite a bit for work and my daughter was feeling the pressure of my absence.  I was having to make some tough choices based on my priorities and was challenged in the process.  So I called my daughter to share my concern and the decision I needed to make regarding emceeing an upcoming conference.  My daughter said to me, ‘So Mom, let me get this straight. This conference will take you away from home again for several days.  In addition, it will possibly create more opportunities for you to lead other conferences to be away from us more often.”  From the mouth of babes – I got my clarity.  She was right.  My priority was my daughter and this became the guiding force by which I made decisions and prioritized my decisions for the next few years until she was older. One thing I know for sure…there are ‘no do-overs.”  We have one chance to be present parents and that was my priority while maintaining a busy and successful  career.

It’s what I call life by design, rather than default. When we take the time to set our intention and prioritize our life, we find that our lives tend to line up along those priorities. There is more cohesion, and we feel more authentic—like we are living the life we were truly meant to live.

By living according to The Defining Difference I have been able to get more out of my life and believe others can too. Depending on what your intention is, you have every reason to expect that you can:

  • Propel your income
  • Achieve peak performance
  • Nurture your health and wellness
  • Create strong, long-lasting relationships
  • Reduce stress so nothing stands in the way of you reaching your full potential

I’ve seen these results in my own life. The Defining Difference helped me get my own life back on track after losing balance at the height of my career. I created a clear vision of the goals I wanted to achieve and made sure they were aligned with my purpose, what I like to call the GAP (Goals Aligned with Purpose). That became my roadmap—using outcome driven choices to guide my everyday actions. Not only did I find more time for myself and my three children, I found a way to continue to grow my career in the mortgage industry and went on to be named one of “The Top 100 Most Influential Mortgage Executives In America” by Mortgage Executive Magazine—not one, not two,  but three years in a row! 

How Can The Defining Difference Help You?

Now I want to help others find the success I have been so blessed to create. I draw not only from my own personal transformational success story, but also from my many years of coaching and training with some of the world greatest leaders, including my personal mentor Jack Canfield, co-author of the New York Times #1 Best-seller Chicken Soup for the Soul Series®.  I now live my passion everyday as a ‘success strategist’-  coaching and training others on my secrets to success and fulfillment and to help people make choices to create the life they desire!

Get started today to begin creating the future you want! Click here to join the Defining Difference community.  You will receive inspirational emails that will give you some new skills and techniques to up-level your life and some ideas to uplift you, excite you, and help you start living The Defining Difference principles, today.

Cindy Ertman
Cindy Ertman
Cindy is not only a successful business woman, but she has a very big heart and she spends much of her time helping others. She is committed to her family, her friends, her company and she has an unwavering commitment to make a difference in the lives of others and the planet.
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